海と空
美しい海、燦々と降り注ぐ太陽。
独自の植物や海藻など、パワフルな素材の宝庫、沖縄。
天恵の島で生み出されるパワー素材は、
そこに生きる人々のカラダをめぐり、生きるチカラとなっています。
“おおらかに、健やかに。”
金秀バイオの想いが込められたサプリです。
The Sea and the Sky Within the Body
Okinawa is filled with a wealth of powerful natural resources,
and the energy from these resources circulates within the people,
fueling their vitality and life force.
Kanehide Bio hopes that their products bring
comfort and well-being to those who use them.
New package
‘Okinawa Fucoidan’
Kanehide Bio's 'Okinawa Fucoidan,' which has been well-received both domestically and internationally since 2006, has surpassed 800,000 units sold. This milestone has led to a rebranding of our product line as the 'Okinawa Series,' along with a complete redesign of the packaging. The new packaging will be rolled out gradually, starting in November 2024.
We are committed to enhancing our product development to better meet our customers' needs. We appreciate your continued support and look forward to serving you in the future.
Brand Concept of the Okinawa series
Our Brand Image
- In a market flooded with countless brands of health supplements, it is important to choose one you can trust.
- It is also important that the product has a sense of cleanliness, as it is something that goes into the mouth.
- While sophisticated, the product is not overly edgy. Instead,
it coveys a sense of gentleness and approachability, making it
appealing to people of all ages and back grounds. - The products are rooted in the long history of Okinawan food culture, which has supported the health of the island’s people for generations.
- Calmness of mind and body is connected to the generosity and warmth of the people who live in Okinawa.
Desing that reflects the brand image
The fantastical, watercolor-like texture that forms the foundation of the design captures the transparency and depth of the love of the sea of Okinawa.
Front design
Back designThe symbol mark is based on the 'sunrise' motif, which represents the abundance, hope, brightness, and positivity of Okinawa.
Brand development through a unified design
Reborn as “Okinawa series”!
With both domestic and international markets in mind, we position the brand as distinctly Okinawan. These elements are seamlessly integrated into the products. We've unified the design to ensure it is immediately recognizable as Kanehide Bio’s products.
| Previous product | New Product | Changes | ||
|---|---|---|---|---|
| Product name | Okinawa Fucoidan | Okinawa Fucoidan | - | |
| Design |
|
|
|
◯ |
| Package material | Thick paperboard | Light paperboard | ◯ | |
| Specifications | Bottle, cap, inner plug, desiccant, shrink wrap | Bottle, cap, inner plug, desiccant, shrink wrap | - | |
| Cushioning |
 None
|
 Light cardboard(white) |
◯ | |
| Units / Case | 20 units / case | 20 units / case | - | |
| JAN | 4958349250135 | 4958349250135 | - | |
| Volume of contents | 53.1g〔(235mg of contents per capsule)295mg of weight per capsule ×180 capsules〕 | 180 capsules (235mg of contents per capsule, 295mg of weight per capsule) | * No changes in contents | |
| Ingredients | Mozuku extract (Okinawa mozuku from Okinawa)/ HPMC | Mozuku extract (Okinawa mozuku from Okinawa)/ HPMC | - | |
* The new design will roll out gradually from November 2024, so you may see both old and new designs.